E-Commerce Market Research

This project aims to evaluate the market opportunities within the e-commerce sectors of the UK and the Middle East and to conduct a competitor analysis encompassing over 15 companies specializing in SMEs, C2C, freelancers, charitable platforms, and auction sites.

The e-commerce landscape is characterized by intense rivalry. The market is on track to generate a revenue of $4 trillion in 2024, with an anticipated CAGR of 11.2%. A significant trend shaping this sector is the increasing traction of second-hand products, coupled with the ascent of online resale marketplaces. The accessibility and user-friendliness of these digital platforms have amplified consumer interest in second-hand shopping. Globally, the projected online market valuation for second-hand apparel stands at $176 billion.